Comments on: Basic Brand Awareness Tracking http://www.the-omni-man.com/sitecatalyst/adamgreco/2010/01/18/basic-brand-awareness-tracking/#utm_source=rss&utm_medium=rss&utm_campaign=basic-brand-awareness-tracking Wed, 08 Sep 2010 20:44:58 +0000 http://wordpress.org/?v=abc hourly 1 By: Adam Greco http://www.the-omni-man.com/sitecatalyst/adamgreco/2010/01/18/basic-brand-awareness-tracking/comment-page-1/#comment-1189 Adam Greco Fri, 18 Jun 2010 03:42:05 +0000 http://www.the-omni-man.com/?p=516#comment-1189 Jonas - Passing SEO keywords to an eVar is normally done via the JS file or a plug-in...You can talk to Omniture Consulting for details... Jonas – Passing SEO keywords to an eVar is normally done via the JS file or a plug-in…You can talk to Omniture Consulting for details…

]]> By: Jonas http://www.the-omni-man.com/sitecatalyst/adamgreco/2010/01/18/basic-brand-awareness-tracking/comment-page-1/#comment-1185 Jonas Thu, 17 Jun 2010 12:53:49 +0000 http://www.the-omni-man.com/?p=516#comment-1185 Sorry for this questions, but how to "pass SEO Keywords to a custom eVar." How exactly does this work in Omniture? Sorry for this questions, but how to “pass SEO Keywords to a custom eVar.” How exactly does this work in Omniture?

]]> By: Jordan LeBaron http://www.the-omni-man.com/sitecatalyst/adamgreco/2010/01/18/basic-brand-awareness-tracking/comment-page-1/#comment-636 Jordan LeBaron Sat, 23 Jan 2010 04:15:56 +0000 http://www.the-omni-man.com/?p=516#comment-636 Google Insights for Search is another useful tool you can use to identify relative trended & geographic popularity of your branded terms (or any other keyword): http://www.google.com/insights/search/#q=salesforce%2Csales%20force&date=today%2012-m&cmpt=q If you're logged into your Google account you can also export this data. Again, the data uses some relative numeric values so they are in no way precise. I'd recommend that you grab impression data from your AdWords account for one of your primary brand terms to use as a benchmark for this data. Just my two cents! Google Insights for Search is another useful tool you can use to identify relative trended & geographic popularity of your branded terms (or any other keyword): http://www.google.com/insights/search/#q=salesforce%2Csales%20force&date=today%2012-m&cmpt=q

If you’re logged into your Google account you can also export this data. Again, the data uses some relative numeric values so they are in no way precise. I’d recommend that you grab impression data from your AdWords account for one of your primary brand terms to use as a benchmark for this data.

Just my two cents!

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